May 6, 2024

Cocoabar21 Clinton

Truly Business

Small business of the 7 days: West Aspect Delicious Treat – A Taste of Manila

8 min read

Wausau Pilot & Assessment

Editor’s notice: Small business of the Week is a sponsored attribute that shares the stories of locally-owned and operated companies in the Wausau location, highlighting the goods and products and services they present and the strategies they contribute to the metro area’s exceptional flavor. Discover how to feature your business by emailing [email protected].

This week’s featured enterprise is West Facet Tasty Address – A Style of Manila, 118 S. 3rd Ave., Wausau. For Wausau natives and extended-time people, West Aspect Tasty Deal with has been a many years-prolonged summertime tradition with helpful workers serving up ice product, hot pet dogs and other tasty fare on the city’s west facet. But the new owners, Ed and Marjorie Giallombardo, put their personal exclusive twist on the stroll-up stand, bringing reliable, homemade Philippine delicacies to Wausau and introducing are living, family-welcoming entertainment on the freshly-created stage. Supervisor Ed Giallombardo has a separate total-time task as a application engineer, but handles the again-stop paperwork and inventory. He’s also the front gentleman for the “Westside Tasty Beats,” the house band that presents reside songs that attracts folks from all through Marathon County. Chef Marjorie Giallombardo is the artist powering the exceptionally scrumptious and innovative menu, hand-crafting every single of the recipes in her indigenous tradition. Between the offerings: Lechon Liempo – delectable pork belly bathed in a Filipino common marinade and fried right until crisp, paired with a aspect of sweet vinegar dipping sauce. Or consider the Chicken Pancit Bihon – a classic birthday dish that includes pancit noodles tossed with rooster and sauteed with garlic, onions, soy sauce, vegetables and seasonings. These are just two of the features created by Marjorie, who does most of the cooking even though even now getting time to elevate two youthful children. Together, the few is respiratory new everyday living into Wausau’s meals scene, introducing a great deal-needed flair in a definitely exclusive environment. Test the foodstuff just at the time – and we ensure you’ll be again for extra, once more and again. And really don’t get worried – you can even now get ice product and incredibly hot puppies when you pay a visit to. Here, Ed describes the couple’s vision, passion for their business enterprise and group, and their programs for the long run in Wausau.


The West Aspect Delicious Address – A Style of Manila group: (From remaining) Marco Woosencraft, Ashley Elsmo, Marj Giallombardo, Ed Giallombardo

Q: When was your business established, and what prompted you to get started?

A: West Facet Tasty Take care of has been regionally owned and operated due to the fact 1967. We re-opened with “A Flavor of Manila” pop-up kitchen area in November of 2020, re-incorporating Ice Cream, Hot Pet dogs and other standard West Aspect Tasty Deal with menu goods in April of 2021. We usually needed to operate a food items truck as my spouse loves cooking and gets heaps of accolades for her cooking. In addition, as there is not any Philippine delicacies nearby we needed to deliver that taste to the Wausau Area.

Q: How did you choose the name of your small business? What are you trying to express?

Our target is to give delightful Philippine cuisine from Marj’s smaller very little corner of the Philippines, midway all around the globe to Wausau. Manila being the most perfectly-identified city on her island, it kind of all healthy. We use true Philippine substances every time probable to present the most genuine Philippine experience feasible. On the other aspect of the household, we are making an attempt to preserve as considerably of the history and menu of the authentic West Aspect Tasty Treat along with some new objects and live leisure.

Q: Inform us extra. What are some of the foodstuff you give, and do you have amusement?

We have bought really two businesses in one: West Aspect Tasty Take care of, which has common comfortable serve and treats alongside with Incredibly hot Pet dogs and other common American very hot food stuff, and A Style of Manila: a entire meal services W-Sat supplying Philippine delicacies and catering services. There is some crossover as items like the lumpia rolls and Pork Stomach are available during our non-supper instances and the Tasty Treat Tender Provide and Treats are accessible through the dinner service. Along with these two choices we’ve also established up a 20 by 30 foot tent and phase to supply reside enjoyment. We have our residence band “The Westside Delicious Beats” that will be carrying out routinely on Thursdays all summer from 6 p.m. to 8 p.m., and we are hoping to e-book other unique events as options present by themselves. Our target actually is to be the full package deal: you can carry your household for supper, dessert, and a display!

Craig Bushey, still left, and Ed Giallonbardo carry out July 8, 2021 at West Side Tasty Address. Photo: Christina Kimball for Wausau Pilot & Evaluation

Q: What will make your small business one of a kind? What sets you aside?

The foods is certainly one of a kind to the area, as significantly as I know we are the only ice product store giving live enjoyment and a whole dinner assistance. I can pretty safely and securely say we may be the only ice product/Philippine food items combo in existence

Q: What do you like most about your job? What drew you to this perform?

For me it’s about interacting with men and women, I adore listening to the compliments we get from Marj’s food items, in particular individuals attempting Philippine meals for the to start with time. Also taking part in reside for young children is just terrific, they have so a great deal strength and are not worried to get up and dance, a substantially distinctive encounter from undertaking for grown ups who may just see the tunes as a backdrop to no matter what they are doing. And as a bonus the children (usually) never have cell phones to stare at the full time.

For Marj it is all about the cooking, earning fantastic foods that men and women enjoy and respect. A kitchen area firing on all cylinders is a stunning matter, it surely gets annoying at times but at the conclusion of the working day there is a specific gratification from a hard job finished effectively.

Q: Have you transformed and progressed around time? What is unique now?

Being model new to managing a kitchen area and cooking at this quantity and speed, our processes are continuously evolving. We bought into a rather superior rhythm over the wintertime but then re-including the comfortable provide and incredibly hot pet dog menu on leading of the Philippine cuisine has undoubtedly introduced some problems in this kind of a smaller place. This to start with calendar year is undoubtedly a understanding year and we really do not expect points to really stabilize right up until the tumble when we can re-concentration on the Philippine cuisine and then reassess our approach for upcoming spring.

Q: What difficulties have you had to defeat? Mainly, if you had it to do all more than all over again, would you do nearly anything in different ways?

Oh boy where by to start… Opening a restaurant in the center of a pandemic, a manufacturer-new cuisine to an space, all although finding out how to run a company and increase a household at the very same time, not to mention my other full-time work. It’s been a roller-coaster and I’m even now stunned we designed it this much when I assume about all the worries we’ve confronted and conquer. I’m quite proud of my wife Marj, all the when she has been so sturdy, operating non-prevent to maintain the food stuff flowing. Stepping out of her comfort and ease zone and boldly leaping into a little something like this is something to be very pleased of. Unless you have run a small business I’m not confident most people could respect how tough that is. And each and every father or mother appreciates the issues increasing 1- and 2-yr-olds.

If we began about, there are absolutely issues I could have enhanced, ordered or not procured this or that, focused extra on signage or on advertising before, probably. It’s possible we could have had our young children 12 yrs ago so they could support out! In all seriousness, I imagine we did it in the ideal order we could: aim on the foodstuff high quality and delivery 1st, then do the job on the other things. If you really don’t have a high-quality product or service nothing at all else seriously issues in the end.

Q: What are your hopes and goals for the upcoming? The place do you see your business enterprise in five several years? 10?

On the “A Taste of Manila” aspect we are hoping to genuinely build up the Philippine cuisine business enterprise, finding far more lumpia rolls into more mouths, so to speak. Most folks haven’t experimented with our delicacies so I believe there is continue to a large amount additional space to grow there. Most of our small business is repeat clients which is encouraging, but implies we are not acquiring the phrase out as properly as we could. Furthermore, we’d like to do a lot more catering which includes onsite events. We’ll be delivering onsite meals at the Wausau Paddle Pub Crawl coming up on July 31, so that should be a excellent exam for that. As nicely we lately catered onsite for a reside band at the 101 Pub close by.

On the enjoyment aspect, our hope is with the tent onsite and reside tunes we can get far more family members into the “dinner and show” notion, it’s definitely a wonderful offer and I’m not confident there is a lot like it any place else in the place. Acquiring a mix of Philippine and American food items options must also help so there is one thing for everyone. At this time, we’ve just received the scorching pet dogs and fries but system to re-include back Townline Market hamburgers, cheese curds, and onion rings shortly.

Wanting farther out, we hope to have a potent mobile existence, probably a meals truck or just a small trailer or cart where by we can bring our food items to issues like The 400 Block and in other places. Appropriate now, the most important aim has to be the primary organization but this is surely on our minds.

The West Aspect Delicious Treat staff. Picture: Christina Kimball/Wausau Pilot & Overview

Join with West Aspect Tasty Take care of:

A Taste of Manila

118 S. 3rd Ave., Wausau

Pay a visit to their website here and comply with them on Facebook below.

See their total menu and buy on-line below. Orders readily available for dine-in or pickup company. Shipping and delivery readily available through EatStreet.

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