And searching at the major European fork out-Tv set company, consumer partnership additions in the quarter elevated by 221,000, marking the finest initially quarter outcome in 6 years irrespective of the lockdowns imposed in the course of Europe. In general, Sky posted Q1 revenue of $4.997 billion, up 10% each year, with direct-to-consumer revenues increasing 10.6% to $4.065 billion, content revenues up 10.3% to $358 million and marketing revenues growing on an annual foundation by 11.9% to $574 million.
The quarter also the Peacock immediate-to-buyer provider develop considerably. It now has 42 million indicator-ups to day throughout the US. For the duration of Q1 it benefited from the recent addition of unique US streaming legal rights to WWE Community and The Office environment.
General income in the Comcast Media organization line increased 3.2% year-on-12 months to $5. billion in the 1st quarter of 2021, reflecting increased distribution earnings and other profits, partly offset by reduce promoting revenue. Distribution revenue elevated 9.1%, pushed by contractual amount increases, partly offset by a decrease in subscribers. Other profits enhanced 5.3% owing to an boost in income from our digital attributes. Advertising and marketing earnings reduced 3.4%, reflecting ratings declines, partly offset by increased pricing and sporting activities volume, as very well as advertising and marketing earnings from Peacock which experienced not however introduced in the prior year time period.
The initially quarter results showed that studios revenue fell .6% on a yearly basis to $2.4 billion in the 1st quarter of 2021, generally reflecting said Comcast reduce theatrical income, offset by larger content licensing earnings. Content material licensing revenue increased 14.1%, principally owing to a new licensing settlement for material that became completely out there for streaming on Peacock through the quarter.
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