Jay McBain, formerly of Forrester and now with tech analyst firm Canalys, is the world’s leading expert in partner, channel,...
Martech
Yesterday — #MartechDay, yay! — we unveiled the world 2022 promoting technological innovation landscape, following taking a calendar year off...
50 percent of martech and promoting ops experts gained a advertising in the earlier yr. Much more precisely, 50 percent...
Apologies for the lull in posting. I took a lengthy, much-needed household getaway — nearly solely digital-cost-free. I’m now again...
My pals at MarTech.org lately unveiled their most current Martech Substitute Survey 2022, where by entrepreneurs shared which apps they’ve...
Over the 11 many years that I’ve been publishing the martech landscape, as it mushroomed from ~150 alternatives to ~10,000,...
In 2019, I hypothesized that we were on the cusp of a Second Golden Age of Martech. The defining characteristic...